Project
Project
Led a transformational programme and prepared a two year commercial retail strategy including supply chain, logistics, marketing, Product creativity, Customer service, Procurement and brand standards which aligned to extensive consumer research.
Included
Included
- Segmentation of the business into fresh trading cohorts.
- Led a full tender process across all F&B categories reducing complexities and optimising cash margin.
- Coached and mentored a new team into new working practices.
- Introduced new L&D modules to improve operational consistency.
- Created a data dashboard to improve category management and promotional evaluation.
- Led a full tender process across all consumable suppliers.
- Established a new simplified pricing structure & promotional matrix to drive behaviour & visibility.
- Introduced new product categories to drive consumer relevance.
- Led a full review of brewery logistics including insourcing & outsourcing options plus a full tender process to optimise efficiencies & working practices through the supply chain via the take Home, Primary & secondary RTM channels.
- Supplier / Partner network creation.
- Introduced steps of serve across all drinks categories.
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S.A Brain & co_
